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Hokkaido Collective


Hokkaido Collective the premier ski and snowboard school of Niseko.

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Purpose, Passion, Excellence.

Hokkaido Collective was founded in 2016 by Reilly McGlashan and Makoto Sasamori with a common purpose in mind: to bring the best and most professional mountain experience you can have in Japan.


Hokkaido Collective's mission is to bring the premier standard of ski instruction and guiding to the island of Hokkaido, by hiring the highest certified and most experienced instructors/guides to work together and learn from each other in order to raise the standard of the industry.


Reilly McGlashan (Founder and Ski School Director):  When Reilly made his way to Niseko from having spent 9 winters working in Aspen Ajax CO, he saw a huge opportunity to bring the same quality of instruction and guiding which people are used to in a premier resort such as Aspen. There were no ski instruction/guiding schools offering the same quality, qualifications, experience or expertise as what he had in mind.  This is where Niseko/Hokkaido had fallen short: the quality of the products offered did not match the quality of the snow. Since 2016, Reilly has been non-stop developing the highest qualified team to deliver the standard expected at a major destination resort, and will not stop until Hokkaido Collective surpasses what all other international premier resorts can offer. 

Makoto Sasamori (Founder and Operations Manager): Makoto moved to Niseko 12 years ago to start his career in instruction and guiding. Since then he has accrued a huge portfolio of high-end clientele, who demanded just the quality Hokkaido Collective can deliver. Reilly and Makoto met through a mutual client who understood that they had the same vision: this is how Hokkaido Collective was born.

-What we offer-

Hokkaido Collective offers a diverse range of mountain experience products to help give our diverse client portfolio the most memorable holiday experience.

-Our products-

Ski Instruction/coaching - Powder guiding from resort access - Backcountry guiding outside resort access - Assisting in cat skiing and heli skiing -  Photography - Avalanche and mountain awareness courses - Resort pick-up and drop-off and everything in between, whether it is booking a restaurant, organizing a masseuse or recommending an Onsen, to give the best experience Niseko has to offer.

-Our team-

Hokkaido Collective is a group of 20 and is proud to have the highest certified team of professionals in all of Hokkaido. 100% of our associate partners are fully qualified instructors/ trainer examiners from around the world who have at least 15 winters each of teaching experience. Some of Hokkaido Collective's most experienced associate partners have up to 45 winters individually. This unrivaled  experience has no match among all of our competitors.


When you book through us you know you will be getting the highest standard in the industry.

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